faux support: cup sizes

Starbucks expresses our ounce options in the faux elegance of Short, Tall, Grande, Venti Hot, Venti Cold and Trenta Cold cup sizes. Wawa is cup sizesmuch more utilitarian if no less direct with 12, 16, 20, 24.

How easy it is to lean on this support system when confronted with an endless day of meetings, intense job responsibilities, family obligations and the day-to-day activities that keep our stomachs and bank accounts full.

The support of coffee.

continue reading…

rising interest: corporate bonds

Cutthroat. Merciless. Fierce. corporate_bond1

Cold-hearted. Brutal. Harsh.

Corporate executives operating with less ruth than an oceanic whitetip shark.

These descriptions may well still be the norm for the Fortune 500s and Russell 2000s out there, yet more and more corporations are demonstrating a rising interest in the opposite approach—offering generous and extended paid parental leave (Netflix), providing free college education (Starbucks), building collegial campuses filled with free gourmet cafeterias, play areas and creative fun (Google), and countless etceteras. These environments yield dedication, gratitude and, to be sure, a willingness to work that much harder.

continue reading…

making a choice: hard rock

How many times have you found yourself in that crushing space, faced with the dilemma of making a choice between two much-less-than-ideal alternatives? Having to choose HardRockthe lesser of two evils speaks for itself, yet difficult choices are often the most helpful in the long run. Why, then, are they generally looked upon as eagerly as invasive surgery?

But our days are filled with just such decisions. Here is one area of life for which acting dispassionately is inarguably the best course of action. Put the inescapable emotional component into perspective and move forward. Avoiding such decisions only makes them harder to make and accept.

continue reading…